The craft of rugs

Ligne Pure is a Belgian lifestyle brand born from a deep appreciation for craftsmanship, textiles, and slow design. Our globally cherished, one-of-a-kind rugs draw inspiration from diverse cultures and traditions, reflecting our passion for excellence. Building upon our extensive knowledge of the textile industry and driven by interior design, we extend our brand’s range to encompass distinctive interior items. At the forefront stands the Multi Me, our own contemporary modular sofa, serving as a proud testament to our commitment. With a unified approach, we present a collection of pure, Belgian designs of unrivalled quality, crafted sustainably and with meticulous attention to detail.

“The love for material, technique, color and texture drives us to create beautiful and innovative rugs.”

Maghalie Dooms
- Creative Director

“Real craftsmanship, regardless of the skill involved, reflects real caring, and realcaring reflects our attitude
about ourselves, about our fellowmen, and
about life.”


— Spence W. Kimbaal